Document Properties
Kbid
28E490
Last Modified
12-Oct-2021
Added to KB
27-Oct-2017
Public Access
Everyone
Status
Online
Doc Type
Video Tutorials
Product
  • ICM 7.10
  • ICM 11
Video Tutorial - Promotions Part 2 - Promotion Messaging

1 Introduction

This document replaces the outdated article with the ID 23B366 and the title Video Tutorials: Promotions with Intershop 7.

Promotions are an important marketing instrument with the intention to push the sales and to increase the customer satisfaction. A promotion applies to predefined customer segments, products and time periods. Specific discounts like reduced prices, bonus products, free shipping etc. can be offered via a promotion. This video tutorial gives an introduction to the promotion messaging feature in Intershop 7 and shows how to configure it in the Commerce Management application.

1.1 What is Promotion Messaging?

  • Displays information about existing or already applied promotions
  • Visible for consumers of the defined target group
  • Can be seen in the product view and shopping cart
  • Promotion codes:
    • Only enabled in the shopping cart

1.2 Scenario:

  • Suitable promotion titles

  • Icons
  • Detail popup message text
  • Appealing design

1.3 References

2 Video Tutorial

Disclaimer
The information provided in the Knowledge Base may not be applicable to all systems and situations. Intershop Communications will not be liable to any party for any direct or indirect damages resulting from the use of the Customer Support section of the Intershop Corporate Web site, including, without limitation, any lost profits, business interruption, loss of programs or other data on your information handling system.
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